• Department of Accounting,  Business Administration, and Economics



  • Marketing

    The curriculum is designed to provide a broad working knowledge of the theory and practice ofmarketing management. Among the courses offered are Principles of Marketing, Sales Management,Advertising, Market Research, and Retail Management.

    In addition to required courses in Business, Accounting, and Economics, students have theopportunity to select courses in the social sciences, physical sciences, and the humanities.


    Sample Program | Course Descriptions

    FIRST YEAR
    First Semester Second Semester
    Introduction to Business Principles of Marketing
    History Core
    Applied Calculus
    Literature Core
    Catholic Traditions in Fine Arts Core    
    Natural Science Core Natural Science Core
    Theology/Philosophy Core     Theology/Philosophy Core    
    SECOND YEAR
    First Semester Second Semester
    Intro to Accounting I Intro to Accounting II
    Business Law I
    Business Law II
    Princ. of Econ. I(Macro)     Business Analysis    
    Fund. of Bus. Statistics     Princ. of Econ. II (Micro)    
    Theology/Philosophy Core     American Founding Principles Core    
    THIRD YEAR
    First Semester Second Semester
    Organization and Mgt
    Sales Management    
    Managerial Accounting
    Marketing Research    
    Labor Economics Money and Banking
    Social Science Core
    Theology/Philosophy Core    
    Theology/Philosophy Core     Elective
    Elective  
    FOURTH YEAR
    First Semester Second Semester
    Integrated Mkting Comm.     Business & Society    
    Retail Management Strategic Management    
    Global Marketing Thesis
    Elective** Elective
    Elective** Elective
      Elective

    Meet the Faculty

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